Key Issues in adapting ICT4D Training Materials:

Group C: Target Audience

1. Target Audience

Lesson: It is important to determine in advance the training needs and to

physically interview your audience in order to match the material to the level of the audience, situation on the ground, where relevant (CSZ and CRT case studies)

Lesson: It is important to consider the standard of living of your audience

Lesson: It is important to pilot the training material to a sample audience that meets target audience criteria, taking money and time in consideration (Vesats)

2. Background of Target Audience

Lesson: The educational background will determine the language and the level of material, basic, intermediate or advanced. (Copper Net ISP)

Lesson: It is important to adapt handouts or other take home material to the background and environment of audience

3. Relevance

Lesson: It is important that material is technically relevant and contemporary, relating to the needs and social setting of the target audience

4. Objectives

Lesson: It is important that the material continues to impact in the lives of the target audience after delivery

Lesson: It is important that the material and training does not create unrealistic expectations in the audience

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